Spring 2010 Program One

M:KE Logo

Building upon the success of the OnRamp pilot program in Spring 2009, we launched an expanded program in Spring 2010. We reached double the number of students, thanks to a grant from MPS Partnership for the Arts. We partnered again with Community High School, an MPS Charter School with a focus on social justice. Participants also included students from our new after-school partner, Our Next Generation.

Like the Pilot Program, Program One consisted of bi-weekly learning modules held at various facilities like the Eisner Museum of Advertising & Design, Hanson Dodge Creative, MIAD (Milwaukee Institute of Art & Design), MATC, C2 Graphics Productivity Solutions, and Discovery World. Volunteers lead students through exposure to a full range of design-world roles & responsibilities and the lifecycle of a real-world design project creating a new collection for the M:KE brand of shirts. New components in this years program included visits to the Weyco Group to see product design & development in the footwear fashion industry, and to cutting-edge snow/skate/streetwear retailer Moda3 to learn about market research, merchandising, and design inspiration.

Program One ran from January 19 to June 3, 2010, with a finale celebration & line launch on May 26. See the success of the program by viewing the t-shirt designs.